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La inteligencia artificial (IA) está ganando cada vez más presencia en la vida cotidiana de las personas, ya que resulta sumamente útil para agilizar procesos tanto en el ámbito laboral como en el personal. Sin embargo, esta tecnología también está haciendo incursiones en el terreno del amor, un ámbito en el cual las personas constantemente buscan establecer conexiones significativas.
Un ejemplo concreto de esta tendencia es Alexandra, una "novia" creada con inteligencia artificial que se puede personalizar por completo y está disponible en el portal de citas Romance.AI.
Alexandra, de acuerdo con información de CNN, ha sido diseñada para ser atentiva con los usuarios que deseen interactuar con ella. Constantemente envía mensajes y propone actividades para compartir con su "pareja". En el caso de que el usuario indique estar ocupado, Alexandra responde con un cariñoso "¡Diviértete, mi héroe!".
No obstante, esta no es la única plataforma de citas que ha incorporado el uso de inteligencia artificial para crear parejas ficticias. Otras aplicaciones están empleando esta tecnología para funcionar como asesores sentimentales, casamenteros y hasta escritores fantasma.
Aplicaciones como Teaser AI, Blush, Rizz y Aimm presentan versiones que han sido entrenadas con IA. Estas versiones realizan pruebas de personalidad y analizan características físicas con el objetivo de incrementar las posibilidades de encontrar la pareja perfecta.
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Según los resultados del estudio de Pew Research en 2023, la mitad de los adultos mayores de 30 años utilizan aplicaciones de citas para buscar una relación. Sin embargo, aproximadamente la mitad de estos usuarios han expresado su insatisfacción con las experiencias en dichas plataformas.
A pesar de estos desafíos, un asombroso 75 % de los usuarios de aplicaciones de citas se muestran dispuestos a emplear chatbots como ChatGPT para mejorar sus interacciones, asegurándose así de proporcionar respuestas adecuadas al entablar conversaciones. Esta actitud fue revelada por una encuesta realizada por Kaspersky, una empresa especializada en ciberseguridad y privacidad digital.
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